book reviews · Freelance Writing

Don’t Sell Me, Tell Me by Greg Koorhan (Book Review)

We are storytellers, all of us, whether we realize it or not. Our emotions drive our decisions, our purchases, our direction. But, somehow in the rise of the quest for data-driven insights, the story sometimes gets lost in the details. Greg Koorhan’s book Don’t Sell Me, Tell Me – How to Use Storytelling to Connect…… Continue reading Don’t Sell Me, Tell Me by Greg Koorhan (Book Review)

Freelance Writing

It’s Not Either or Anymore – Traditional Publishing, Self-Publishing, or a Mix of the Two. Whichever You Choose, It’s Up to You

A special thanks to two followers who initially asked the question of which type of publishing was better – self-publishing or traditional. Hard won lessons over the years have given me some insight for my own work, but sometimes the devil is in the details, and I believe in having all the information presented so…… Continue reading It’s Not Either or Anymore – Traditional Publishing, Self-Publishing, or a Mix of the Two. Whichever You Choose, It’s Up to You

Freelance Writing

Getting the Word Out: Writer as Nascent Book Marketer

In 2013, I wrote a book. I got the opportunity to work with a professional editor and graphic designer. The experience was enlightening. I loved the cover and learned a lot from the editor’s feedback, but everything was orchestrated for me, by someone else. The book was written and posted on Amazon, where it sat,…… Continue reading Getting the Word Out: Writer as Nascent Book Marketer

Freelance Writing

Sharpening Your Focus – Why it’s Important to Outline from a Reformed Pantser

Remember the smell of a freshly sharpened pencil? Ground and shaped to a fine tip, it was the only way to color in those little bubbles on placement tests. Its marks on the page were dark and clear, easy to read. Though I’m dating myself, I have a point (pun intended). I am a reformed…… Continue reading Sharpening Your Focus – Why it’s Important to Outline from a Reformed Pantser