book reviews · Freelance Writing

Don’t Sell Me, Tell Me by Greg Koorhan (Book Review)

We are storytellers, all of us, whether we realize it or not. Our emotions drive our decisions, our purchases, our direction. But, somehow in the rise of the quest for data-driven insights, the story sometimes gets lost in the details. Greg Koorhan’s book Don’t Sell Me, Tell Me – How to Use Storytelling to Connect…… Continue reading Don’t Sell Me, Tell Me by Greg Koorhan (Book Review)

Freelance Writing · Uncategorized

The Case for Tossing Resolutions in Favor of a Mindset Shift

I don’t make New Year’s resolutions anymore. Or at least, I don’t call them that. The lists of lose weight, eat better, be better, do more…yada, yada, yada felt inspiring as I wrote them down full of possibility for the year. And like most people, I was full tilt into my list…for about a week…… Continue reading The Case for Tossing Resolutions in Favor of a Mindset Shift

Driving Our Vision - Open Road Tour

Driving Our Vision – Lessons Learned as the Road Turns

On Wednesday, we leave for Scotland. Matt’s playing a wedding at Edinburgh Castle; it’s a wow factor when people ask where we’re going next on the tour. But, though our excitement is high, we’re on tenterhooks imagining the insanity of getting to our next gig stateside. We get back to Texas, South Texas on Wednesday, September…… Continue reading Driving Our Vision – Lessons Learned as the Road Turns